{"id":604,"date":"2017-11-02T17:14:06","date_gmt":"2017-11-02T17:14:06","guid":{"rendered":"https:\/\/brandstead.com\/?p=604"},"modified":"2017-11-02T18:31:08","modified_gmt":"2017-11-02T18:31:08","slug":"how-to-name-your-startup","status":"publish","type":"post","link":"https:\/\/brandstead.com\/how-to-name-your-startup\/","title":{"rendered":"How to Name Your Startup"},"content":{"rendered":"\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1946920458\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"901\" height=\"800\" src=\"https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/Domains-901x800.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/Domains-901x800.jpg 901w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/Domains-510x453.jpg 510w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/Domains-451x400.jpg 451w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/Domains-768x682.jpg 768w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/Domains.jpg 1300w\" sizes=\"(max-width: 901px) 100vw, 901px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1946920458 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n<p>Every startup wants a name that pops, one that people will remember and associate with something significant.<\/p>\n<p>Most times, however, they have to settle for less. Not all business names suit a startup but that&#8217;s not enough to deter proprietors from using them.<\/p>\n<p>A startup name should be selected with the intention to grow and expand. To do just that, proprietors need to bear these 3 things in mind:<\/p>\n<ol>\n<li><strong>Single-word.<\/strong> Pinterest, is not a name you&#8217;ll find anytime soon in a dictionary but that doesn&#8217;t mean people cannot identify with the word. It is just that easy to spread like wild-fire and become international.<\/li>\n<li><strong>An elevated profile. <\/strong>Your startup might not take off right after launching, but it&#8217;s good to position your business for great things. If you want your startup to become the next big thing, choose a startup name that sounds like one.<\/li>\n<li><strong>Brevity<\/strong>. A startup name should not be an avenue for you to display your linguistic prowess. Keep things short and spicy. Short names are memorable and easy to say.<\/li>\n<\/ol>\n<p>If you suck at creating startup names that are single-words, high profile, and short that can change. With the right guidance, you&#8217;ll be a startup name spinner in no time.<\/p>\n<p><strong><em>Get the Ball Rolling <\/em><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-611\" src=\"https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/photo4design.com-26900-close-up-shot-of-a-notepad-with-pen-and-adhesive-notes.-535x400.jpg\" alt=\"\" width=\"535\" height=\"400\" srcset=\"https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/photo4design.com-26900-close-up-shot-of-a-notepad-with-pen-and-adhesive-notes.-535x400.jpg 535w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/photo4design.com-26900-close-up-shot-of-a-notepad-with-pen-and-adhesive-notes.-510x382.jpg 510w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/photo4design.com-26900-close-up-shot-of-a-notepad-with-pen-and-adhesive-notes..jpg 600w\" sizes=\"(max-width: 535px) 100vw, 535px\" \/><\/p>\n<p>The aim is to start putting your thoughts down. Do not leave this process to memory. Get a notepad and start brainstorming.<\/p>\n<p>Creating the right startup name is similar to writing. It does take several processes to get things to where you want them. Here&#8217;s your brainstorming process:<\/p>\n<ul>\n<li><strong>Define what your startup is.<\/strong> What idea do you have for a startup? For example: Restaurant.<\/li>\n<li><strong>Define your services or the mission of your startup. <\/strong>This stage of the naming process should clearly outline your business services and objectives. Ask yourself, \u201cWhat service\/product will this startup offer? What will this business do?\u201d For example: Will you be creating strict vegan food? Will you be doing delivery?<\/li>\n<li><strong>Define the qualities of the services or products you offer. <\/strong>Highlight attributes of your products that people will find interesting. For example: Your vegan prepared food could be labelled as <em>fresh<\/em> because you\u2019ll be offering fruits and vegetables to your audience.<\/li>\n<li><strong>When people see your startup name, what emotion does it invoke? <\/strong>Do you want your audience to think about something funny or something that brings them happiness? For example: Food prepared in your vegan recipe will be bring a happy feeling. They\u2019ll also feel healthy knowing they\u2019ll be eating from a strict plant-based diet.<\/li>\n<\/ul>\n<p>Now that you have an overview of the type of startup you have in mind, it\u2019s time to get down to actually getting your startup name together.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-612\" src=\"https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/DomainRandom-667x400.jpg\" alt=\"\" width=\"667\" height=\"400\" srcset=\"https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/DomainRandom-667x400.jpg 667w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/DomainRandom-510x306.jpg 510w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/DomainRandom-768x461.jpg 768w, https:\/\/brandstead.com\/wp-content\/uploads\/2017\/11\/DomainRandom.jpg 1000w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/p>\n<p><strong>1.Explore Ideas<\/strong><\/p>\n<p>The aim of exploring is to discover what\u2019s already out there and try to formulate something of your own. You can get ideas from your dictionary or thesaurus, Google, movies and series, and idioms.<\/p>\n<p>If you\u2019re launching a startup that will be making sandwiches, try to explore synonyms that can be used as an alternative for sandwiches.<\/p>\n<p><strong>2.Start Blending Words<\/strong><\/p>\n<p>The aim is to put words together in an effort to create something else. Facebook and Pinterest are examples to follow. FaceBook is appropriate because it\u2019s analogous to a journal where people share their \u2018faces\u2019.<\/p>\n<p>Pinterest is also a combination of words. \u2018Pin\u2019 is fitting because the platform allows you to \u2018pin\u2019 or save interesting articles, recipes, videos etc.<\/p>\n<p><strong>3.Modify the Words to Your Liking <\/strong><\/p>\n<p>It\u2019s easier to modify an existing word and make it your own rather than creating a new one. Depending on the nature of your startup, you can locate words that describe it and then make modifications. \u00a0For example: <em>Director could be Directo and Activate could become Activa<\/em><\/p>\n<p>Your aim is to play around with words that already exist to create something from them.<\/p>\n<p>After you\u2019ve chosen a name depending on the methods mentioned in the foregoing, you\u2019re now ready to put everything together. Do a thorough check of your chosen name to ensure it\u2019s not already the trademark of someone else.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every startup wants a name that pops, one that people will remember and associate with something significant. Most times, however, they have to settle for less. Not all business names suit a startup but that&#8217;s not enough to deter proprietors from using them. A startup name should be selected with the intention to grow and [&#8230;]\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[167,168,169],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Name Your Startup - Brandstead<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brandstead.com\/how-to-name-your-startup\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Name Your Startup - Brandstead\" \/>\n<meta property=\"og:description\" content=\"Every startup wants a name that pops, one that people will remember and associate with something significant. 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